Each year or so, Gearbox organizes a Community Day in the Dallas Area. This year it was located in the Palladium Ballroom in Downtown Dallas.
It's the opportunity to show off the new games and extensions as well as gauge the interest of the fans for them. They showcase their games, their artists and give career advice for those who seek to enter the game industry.
Borderlands cosplayers are coming to the event in large numbers
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Gamer couple and Angel from Borderlands Cosplay at Gearbox Community Day 2013 002

Amanda Christensen Concept Artist at Gearbox

Anthony Burch writer on the Borderlands Series commenting the Time Trial

Backup singers at wrap-up party of Gearbox Community Day

Beard and Claptrap at Gearbox Community Day 2013

Beard portrait at Gearbox Community Day 2013

Blue overalls cosplay at Gearbox Community Day 2013

Borderlands 2 DLC time trials during Gearbox Community Day 2013

Gamer couple and Angel from Borderlands Cosplay at Gearbox Community Day 2013

Concept drawing and Borderlands at Gearbox Community Day 2013

Borderlands female Psycho cosplay at Gearbox Community Day 2013 001

Borderlands Cosplay of a female Psycho

ChemicalAlia portrait at Gearbox Community Day 2013 001

ChemicalAlia portrait at Gearbox Community Day 2013 002

Chloe Dykstra and Michele Morrow as hosts of Gearbox Community Day 2013 001

Chloe Dykstra and Michele Morrow as hosts of Gearbox Community Day 2013 002

Cliff Bleszinski at wrap-up party of Gearbox Community Day 2013

Couple with short hair at wrap-up party of Gearbox Community Day 2013

Dance Floor and Deejay at Wrap-up Party of Gearbox Community Day 2013

Deadpool cosplay at Gearbox Community Day 2013

Deejay on stage at Wrap-up Party of Gearbox Community Day 2013

Enasni Volz with a Mad Moxxi Cosplay at Gearbox Community Day 2013 001

Enasni Volz with a Mad Moxxi Cosplay inspired by Borderlands

Entrance line to the Palladium Ballroom for Gearbox Community Day 2013 001

Crowd of gamers waiting in line at the entrance of the Palladium Ballroom for Community Day

Gamer couple with child at Gearbox Community Day 2013

Gamer playing Nvidia Shield in Lounge of Gearbox Community Day 2013

Gearbox concept artist drawing at Gearbox Community Day 2013

Gearbox employee with beard and mohawk posing for a Salvador of Borderlands Cosplay

Green hair and Hover hand at Wrap-up party of Gearbox Community Day 2013

Handsome Jack mask with hat Costume at Gearbox Community Day 2013 - a Borderlands Cosplay

Handsome Jack fights Patricia Tannis from Borderlands cosplay at Gearbox Community Day 2013

Hats and Suits playing at Wrap-up Party of Gearbox Community Day 2013

Portrait of Jeri Ellsworth of Technical Illusions at Wrap-up Party 2013

Lifesize statue of Borderlands Characters at Gearbox Community Day 2013

Lilith the Siren cosplay from Borderlands at Gearbox Community Day 2013 001

Lilith the Siren cosplay from Borderlands at Gearbox Community Day 2013 002

Paul Ruskay composer on Homeworld at Gearbox Community Day 2013

Randy Pitchford owner of Gearbox intro speech for Gearbox Community Day 2013

Randy Pitchford owner of Gearbox posing with fans at Gearbox Community Day 2013

Technical Illusions CastAR demo at Gearbox Community Day 2013

Videogame history museum arcade exposition at Gearbox Community Day 2013

Why so serious cosplay at Gearbox Community Day 2013

Zer0 Borderlands Cosplay with LED helmet at Gearbox Community day 2013 001

Zer0 Borderlands Cosplay with LED helmet at Gearbox Community day 2013 002